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After having left the advertising industry I moved on to embark into the brand new world of digital. It was a total roller coaster. People with business and start up ideas at every turn and crossing. Hanging out in bars and coffee shops talking about projects was considered working. Asking for a fair payment for one's freelance work was considered disproportionate. After all, if one sticks to the start up he might well be the next Mark Zuckerberg, in'it? "Your shares of tomorrow are the sweat and tears you spill today, buddy".


It was a rumble in the jungle. Somehow I managed to survive those years. Don't ask me how, but I did. I took in between a short gig back into the film industry and an assignement on a digital project for a Swiss Investment Bank to fill up the wallet. Below a selection of a few works I did in those years. Some went online, other didn't – but they were all carefully crafted and looked after by me.

Click on pictures for details.